Football S&C · Data · AI
Football S&C, driven by data, powered by AI.
Practical courses, articles and free tools for the people who carry the load: physical coaches, sport scientists and analysts in football. Built from the training ground, not the lecture hall.
What you'll find here
Four pillars, one goal: better decisions every week
Everything on Inside The Load fits one of four areas of a physical coach's job. Practical, football-specific, and safe for your players.
Training & planning
Microcycles from MD-5 to MD+1, congested weeks, pre-season, top-up sessions for the bench.
Monitoring & data
GPS, sRPE, wellness and testing: what to collect, what matters, and how to read it fast.
Match & performance
Physical demands by position, the most intense passages of play, and the post-match report.
AI for staff
Use Claude to analyse data, plan and write reports, without ever handing it a medical decision.
First course · free beta
Claude for Football S&C
From zero AI experience to your own tested S&C assistant, built for your team and safe for your players.
- Analyse GPS, sRPE, wellness and testing data with Claude, using a realistic practice squad
- Plan microcycles, sessions and testing batteries, and write reports your head coach will read
- Protect player data and keep every medical decision with the medical staff
- Build your own Claude assistant and prove it in a real exam: 6 hidden scenarios, with safety as a hard gate
Certification
A certificate that means something
No multiple-choice shortcut. To earn the Inside The Load certificate you build a working assistant and it has to perform.
Build
You get a unique team brief and write the custom instructions for your own Claude assistant.
Get tested
Your assistant answers 6 hidden, realistic scenarios. One unsafe answer fails the attempt, whatever the score.
Prove it
Pass and you receive a certificate with a unique ID that clubs can verify online.
Our approach
Built on the training ground
Everything on Inside The Load is written by practitioners who plan, monitor and report load in football every week.
Practical first
Football examples, realistic practice data and templates you can use the same week. No theory for its own sake.
Safety always
Medical decisions stay with the medical staff. Every course and article respects that line.
Data, anonymised
Examples from real work are rounded and anonymised. They never identify a team, a player or an organisation.
Free resources
Templates you can use on Monday
A microcycle planner, a weekly load report and 30 ready-to-use Claude prompts for football S&C. Join the newsletter and get each one as it's released.
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